The new product is called Keyed Bricks. They are a unique construction component containing 30-50% recycled plastic that can be made where ever people are producing plastic wastes. Keyed Bricks assemble with a simple 50-degree rotation where four interlocking fastening systems engage at the same time. Their magic is based on discoveries in applied mechanics. The only thing that matters is that simple twist eliminates mortar, nails, screws welding and adhesives. Very easy to work with.
